The EOS 1300D couples great performance and image quality with features that allow beginners to easily nail a great shot.
KUALA LUMPUR, 14 April 2016 – Canon today launched the EOS 1300D, a high performance entry-level DSLR priced at an accessible level, to help beginners and photo hobbyists discover greater possibilities in photography. Equipped with an 18.0 megapixel CMOS sensor, ISO speed expandable up to 12,800, and enabled with Wi-Fi and NFC capabilities, the new EOS 1300D is capable of capturing high quality images and Full HD movies and easily share them on the go.
“Casual photographers exploring their growing passion for photography often discover that a step up in equipment makes a discernible difference in image expression,” said Jeffrey Kung, Assistant Director of Consumer Imaging and Information (CII), Canon Marketing (Malaysia) Sdn Bhd. “With the EOS 1300D, we are confident that more photographers will be able to experience the joy of superb image quality and empowerment from this user-friendly DSLR.”
Amplify the fun factor by creating and sharing instantaneously
In this digital age where users are increasingly adept at sharing content and precious moments with their network on social media, they will appreciate the connectivity features on the EOS 1300D. The EOS 1300D facilitates seamless image transfer to smart devices through the Canon Camera Connect app (via Wi-Fi), or a simple tap between the camera and the compatible smart device to establish a connection (via Near Field Communication, NFC).
Through the Camera Connect app (for IOS and Android devices), users will have the flexibility to shoot remotely. Upon connecting the EOS 1300D with a smart device, users can adjust camera settings such as shutter speed, aperture, and ISO speed, and then capture the shot on their smart device. The remote shooting feature also enables wider photographic possibilities such as capturing group images via a tripod or shooting in tight spaces.
The EOS 1300D comes with five creative filters to deliver different creative expressions – soft focus, grainy black and white, toy camera effect, fish-eye effect, and miniature effect. With strength level, colour tones and focal point being customisable for some of the filters, users will have the freedom to express their artistic creativity.
Precision control for stunning image quality with utmost clarity
For users accustomed to using cameras on smart devices and are beginning their foray into DSLR photography, the EOS 1300D provides new avenues to explore on their photography journey. Powered by a DIGIC 4+ dedicated image processor and an 18.0 megapixel APS-C size CMOS sensor (approximately 25 times larger than a standard smartphone), the EOS 1300D renders higher resolution images with lesser noise, even under low-light conditions. This result in photos that still retains image quality that is good enough for cropping and printing.
The EOS 1300D comes with a high performance optical viewfinder, which enables faster framing and higher focusing precision, essential factors to capturing fleeting moments. The optical viewfinder also provides a more accurate representation of what the camera sensor sees, for a better idea of the final image. With an enhanced 920,000-dot LCD monitor, users will find it easier to check on the focus during Live View shooting.
The EOS 1300D is equipped with a 9-point Auto-focusing system that allows fast and accurate auto-focusing on the subject. The camera’s AI Servo AF constantly tracks and focuses on moving subjects such as pets and children, even as the subject moves towards or away from the camera. With this AF system, every moment will be captured in picture-perfect clarity.
EOS world presents versatility to achieve desired shot
As a part of Canon’s range of DSLR cameras, the EOS 1300D provides full access to Canon’s extensive range of EF/EF-S lenses to suit a variety of occasions. Canon’s EF/EF-S lenses range from macro lenses for extreme close-up details, telephoto lenses to shoot long-distance subjects like animals in a zoo, and ultra-wide-angle lenses to capture dramatic landscapes or small enclosed environments.
The use of different lenses in DSLR photography provides opportunity and exposure to experiment with new looks and perspectives for different situations and subjects. Over 70 lenses in Canon’s EF/EF-S range can be used with the EOS 1300D to achieve the optimum composition.
The Canon EOS 1300D (EFS 18-55 IS II) is available now at the recommended retail price of RM2,099 ( inclusive of 6% GST)
|Dimensions||Approx. 129.0 x 101.3 x 77.6mm|
|Weight||Approx. 440g (body only)|
|Image sensor||18.0-megapixel APS-C CMOS sensor|
|Imaging processor||DIGIC 4+|
|ISO speed||100-6,400 (expandable to 12,800)|
|Continuous shooting speed||3 fps|
|Maximum video quality||Full HD 30p|