Collaboration features appealing characters and designs including TOILETPAPER, Keith Haring, and more


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Samsung Electronics Co., Ltd. today announced the launch of new ‘Samsung Eco-Friends’[1] lineup, which features various accessories with recycled materials and unique designs. The new lineup will be available in more than 40 countries, including Malaysia, Korea, China, the Netherlands, Singapore, South Africa, the U.A.E. and the U.S.


Samsung Eco-Friends are accessories such as product cases and wearable straps that Post Consumer Material (PCM). The Samsung Eco-Friends lineup was planned by Samsung’s Future Generation Lab, which comprises global employees in their 20s and reflects the values and tastes of the younger generation. Future Generation Lab also helps partners expand their sales through the Samsung Mobile Accessory Partnership Program (SMAPP).



The new Samsung Eco-Friends products feature 11 characters and designs[2] popular across the globe. The collaboration brings the works of TOILETPAPER, Smiley and Keith Haring. The lineup also includes designs of famous K-pop artists, which is SKZOO.


In particular, the accessories with TOILETPAPER design are noteworthy. TOILETPAPER is an influential creative studio in Italy, known for its disruptive and experimental creative work. The studio’s designs have been applied to ‘Samsung Bespoke Refrigerator’ panels, and now extending to mobile accessories. A rose graphic unveiled earlier this year, as well as its popular lipstick graphic, is applied to Samsung Eco-Friends.


The Samsung Eco-Friends lineup includes accessories for mobile products which is the Galaxy Z Flip5 as well as The Freestyle portable projector. A total of 64 products[3] offer appealing characters and designs for customers to choose from to personalize their device.



Also available with this launch is the ability for customers to coordinate their foldable phone screens with Samsung Eco-Friends accessories through near-field communication (NFC) technology and QR codes. This allows users to express themselves with a design that is cohesive from case to screen.


With the introduction of the Galaxy Z Flip5, the exclusive Flipsuit case features an NFC-based Flipsuit card that enables a new experience by automatically playing screen themes when it is inserted into the product. By simply replacing the Flipsuit card provided by Samsung Eco-Friends, customers can easily set the screen theme depending on their preferences.


Samsung plans to continue to expand the use of recycled materials in Samsung Eco-Friends to deliver eco-conscious values and update its lineup and design to enrich customers’ experiences.



Flip over these fantastic promos[4] 

Buy the Galaxy Z Flip5 and Galaxy Z Fold5 from now until get rewards worth up to RM1,499!


Galaxy Z Flip5 | Galaxy Z Fold5
Galaxy Z Flip5


RM4,499Mint, Lavender, Cream, Graphite


Online Exclusive Colours: Gray, Blue, Green, Yellow

·        Free Galaxy Watch5 40mm worth RM899.

·        Up to 40% off PWP on Samsung Accessories, Samsung Care+, Galaxy Tablets, Galaxy Watch and Galaxy Buds Series[5].

·        RM600 Trade-In Rebate[6].

Galaxy Z Flip5


Galaxy Z Fold5


RM6,799Icy Blue, Phantom Black, Cream


Online Exclusive Colours: Gray, Blue

Galaxy Z Fold5


Galaxy Z Fold5




Buy the Galaxy Watch6 Series from now until 30 September 2023 for these incredible offers:


Galaxy Watch 6 Series
Galaxy Watch6 Classic

47mm LTE

RM1,799Silver, Black·        20% off PWP on Galaxy Buds Series, Samsung Accessories and Samsung Care+.

·        Free 15W charger[7] worth RM59 and free Watch Cradle worth RM129.

·        Save up to RM300 in trade-in rebate[8].

Galaxy Watch6 Classic

47mm BT

Galaxy Watch6 Classic

43mm LTE

Galaxy Watch6 Classic

43mm BT

Galaxy Watch6

44mm LTE

RM1,499Graphite, Silver
Galaxy Watch6

44mm BT

Galaxy Watch6

40mm LTE

RM1,399Graphite, Gold
Galaxy Watch6

40mm BT



Grab the Galaxy Tab S9 Series from now until 30 September 2023 to enjoy these promos:


Galaxy Tab S9 Series
Galaxy Tab S9 Ultra 5G


RM7,149Graphite·        Comes with Book Cover Keyboard & S Pen (in-box) worth up to RM1,499[9].

·        Free 12-month Viu subscription[10] worth RM99.90.

·        Buy More, Save More: Up to 30% off PWP ​on Samsung Accessories, Samsung Care+, Galaxy Watch and Buds Series[11].

·        ​RM100 Trade-in Rebate[12].

Galaxy Tab S9 Ultra 5G


Galaxy Tab S9 Ultra

512 GB

Galaxy Tab S9 Ultra


Galaxy Tab S9+ 5G


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Galaxy Tab S9 5G


Galaxy Tab S9




To buy the latest Galaxy devices, go to:





[1] Samsung Eco-Friends is the name of a collection of accessories where each accessory of the Eco-Friends collection is made using at least 40% recycled materials for select Samsung devices. (Measured by total volume of each accessory.)
[2] The types and designs of accessories available for purchase may vary by countries.
[3] The types and designs of accessories available for purchase may vary by countries.
[4] The promotion is on a first come first served basis, and while stocks last. Terms & Conditions apply. Samsung reserves the right to shorten, extend or cancel the Promotion Period at its sole discretion without prior notice.
[5] 20% off PWP for selected Galaxy Z Series accessories, 10% off PWP for selected Galaxy Tablets, 40% off Samsung Care+, and 20% off PWP for selected Galaxy Watch and Buds.
[6] Samsung Online exclusive. Select and complete the trade-in option. Any device condition accepted. Applicable to selected locations and devices only.
[7] In white or black colour and subject to stock availability.
[8] Selected devices only. Any condition accepted. Applicable to selected locations only.
[9] Free Book Cover Keyboard is an in-box item for selected model only; Book Cover Keyboard for Galaxy Tab S9 Ultra worth RM1,499; Book Cover Keyboard for Galaxy Tab S9+ worth RM999; Book Cover Keyboard for Galaxy Tab S9 worth RM899.
[10] Only applicable for non-Premium Viu members.
[11] 30% off PWP for Samsung Care+, 20% off PWP for selected Samsung Accessories, Galaxy Watch and Buds Series.
[12] Samsung Online Exclusive. Select and complete the trade-in option. Applicable to selected locations and devices only.

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