HP Powers Today’s Hustle to Create Without Limitation

Latest Spectre and ENVY portfolio inspire people to create in the hybrid world

KUALA LUMPUR, July 28, 2022 – HP Inc. Malaysia today debuted its newest HP Spectre and HP ENVY laptops built with the flexibility to create and live seamlessly in today’s hybrid world.

The last few years have seen the rise of the creator economy, introducing endless possibilities for people to pursue their passions as a part-time or full-time opportunity. The gig economy will see ongoing growth in 2022 especially among Gen Zs and Millennials. Recent World Bank estimates put the number of gig workers in the SEA region at 150 million and growing. And technology has become more important than ever in empowering them to easily start and run their businesses, with e-commerce being the most popular side gig. These hustlers need tools that allow them to collaborate with others easily as 56% of creators feel less engaged with the speaker if their video is turned off. And performance equals productivity, which is why 60% of creators prize performance in a computer.

Sponsored Ad

“With more professionals following their passions through their side hustles, they need devices that enable them to develop relevant and engaging products and services that delight customers wherever they are,” Alex Tan, Managing Director of HP Inc. Malaysia. “This is why HP has launched a spectacular lineup of Spectre and ENVY PCs, as well as peripherals that will empower them to capture every idea, collaborate with anyone and create with no limits.”

Create With Whomever You Want

Create in a smooth, seamless, and collaborative way with the newest lineup of Spectre and ENVY PCs. These devices are built with HP Presence and HP GlamCam to deliver amazing video and audio call experiences, with features like:

  • A 5 MP camera for picture-perfect clarity when collaborating with colleagues or pitching clients.
  • HP Auto Frame and HP Dynamic Voice Leveling for an interactive video and sound experience no matter where you are in the room.
  • Backlight Adjustment to autocorrect video images in any environment where you may be taking a call.
  • Appearance Filter for the 60% of us who are more self-conscious on camera than in real life. This feature allows you to easily touch up skin, teeth, and eyes.
  • Bi-directional AI noise reduction, directional beamforming mics, and quad speakers for a superb sound experience during video or audio calls.
  • Network Booster for network bandwidth optimization to reduce screen freezes and dropped calls.
  • AI-based privacy alerts to collaborate and create in public spaces, blurring the screen when someone is behind you

Create Whatever You Want

HP-ENVY-16
HP-ENVY-16

No matter what type of creator you are, performance is key. The newest Spectre and ENVY PCs offer a wide range of options including processors, displays, and more to make sure your device fits how you want to use it. This includes:

  • A 3K2K OLED display for a more natural viewing experience on the HP Spectre x360, and a 120 Hz display for a 2x faster display refresh rate for smooth, response actions on the new HP ENVY 16.
  • A touch display to leverage multi-gestures like pinch-to-zoom, double tap, and press and hold to create and easily manipulate drawings and other creative content. Easily take notes or sketch with pen-abled PCs. 
  • A variety of screen sizes and aspect ratios offer the best fit for your creative flow. Choose from a 3:2 aspect ratio device for web browsing and productivity tasks; and a 16:10 for video and audio editing.
  • Intel® Evo™ platforms featuring 12th Gen Intel® Core™ processors for improved multi-tasking and performance.

Create Wherever Inspiration Strikes 

Not only do creators need great battery life to power their creations, they also need all the tools at their disposal to extend the charge on their battery. Available on devices with Intel processors, HP offers intelligent power management features:

  • Power Saver mode extends the battery life whenever there is a concern about charging accessibility.
  • In-bag detection leveraging Intel® Dynamic Tuning Technology to adjust the PC’s power to avoid overheating or battery drain when put in a bag. 
  • Adaptive Battery Optimizer monitors battery temperature, battery-charging status, and usage time to preserve your battery’s health.
  • Smart Sense optimizes a device’s performance, temperature, and more based on the application being used.

Creation isn’t just limited to one device. More than 60% of creators use more than two devices to create. And 60% said that computers can go from good to awesome through great software. The new Spectre and ENVY devices all come with HP Palette pre-installed, a proprietary digital workspace to help simplify the creative flow and allows you for smooth cross-device collaboration. Find any face in photographs with HP PhotoMatch. Enjoy infinite, flexible sketching with Concepts. Drop anything to any device seamlessly, wirelessly with HP QuickDrop. Expand your workspace, connect to another device for more creative options with Duet for HP.  

Newest Lineup of Spectre and ENVY PCs, Pricing & Availability

HP-Spectre-x360
HP-Spectre-x360

Today everybody is a creator, and HP has created the perfect device for you to create and collaborate that fits the way you work and play:

  • The new HP Spectre x360 14 Laptop PC looks great and sounds great anywhere. The HP Spectre x360 14 engineered on the Intel® Evo™ platform is available for purchase at HP.com for a starting price of RM7,199. 
  • The HP ENVY 16 Laptop PC offers up to Intel® Arc™ Graphics or NVIDIA® GeForce RTX™ 3060 Laptop GPU. Coupled with DDR5 memory support and a gaming grade thermal solution, this device delivers optimal performance for multitasking, rendering 3D models, or when using powerful creative tools like Adobe Photoshop. The HP ENVY 16” is available for purchase at HP.com for a starting price of RM6,999.
  • The newest lineup of Spectre and ENVY PCs are available at any authorised reseller partners online store on Lazada and Shopee. Sixty-six percent of consumers consider sustainability when they make a purchase and 81% expect to buy more environmentally friendly products over the next five years. Building on the world’s most sustainable PC portfolio, all of today’s announced PCs are crafted from recycled metal and ocean-bound plastics and are EPEAT® Gold Certified and ENERGY STAR® rated.

Complete Your Setup with Peripherals

Elevate your creative process and collaborate better, wherever you are with HP’s customizable peripherals:

  • The HP 970 Programmable Wireless Keyboard gives you unprecedented flexibility to customize more than 20 keys and reduce needless keystrokes. 
  • The HP 930 Creator Wireless Mouse comes with seven programmable buttons and hyper-fast scroll wheel with tili-click functions so you can replace complex keystrokes for frequently used takes. 
  • The HP 320 Webcam combines crisp image and clear sound with its 66-degrees wide-angle, full HD 1080P resolutions and a 360-degrees swivel and tripod support.

Limited Time Promotion

The HP Spectre x360 14 Laptop PC and the powerful HP ENVY 16 Laptop PC will be available to purchase from today with limited time offers worth up to RM1,500 including HP M22f FHD Monitor, HP Bluetooth Headset 500, HP Dual Mode Mouse, Accidental Damage Protection Warranty, preinstalled Microsoft Office Home & Student 2021 and e-wallet voucher up to RM200, letting creators equip themselves with the best tools HP has to offer. Offer valid at selected HP Concept Stores, HP Online Store and authorized HP retailers at Shopee, while stocks last.

Sponsored Ad

LEAVE A REPLY

Please enter your comment!
Please enter your name here